The Sunday Business section of the New York Times recently carried a lengthy article on Meredith Wild,
a woman who, after becoming a very successful independent author of romance
novels, started her own publishing imprint called “Waterhouse Press.”
“I wanted something that sounded like it was a real imprint,
because nobody takes you seriously as an independent author,” the Times quoted Ms Wild as saying.
After first publishing her own books, Ms Wild began
acquiring and releasing the works of other self-published romance writers under
the Waterhouse name, becoming what the Times
termed “a kind of value investor in erotic prose, pinpointing under-valued
writers and backing their brands.”