Tuesday, January 10, 2017

A Book Self-Published With a Kickstarter Campaign

"The Ramones were not a bunch of dumb people making dumb songs, they thought about how to make dumb songs."

Ah -- the Punk era, last referenced here in my previous post.

The quote is from an illuminating interview of successful self-published author David Godlis by The Brooklyn Rail, a monthly on arts, politics and culture. Godlis' book, "History is Made at Night," is built around a series of photographs illuminating the 1970s punk scene.

After frustrating interactions with conventional publishers, who couldn't decide if it was a book about art or about music and didn't want to deal with something that didn't fit into one of their pre-determined categories, Godlis finally launched a Kickstarter campaign with the aim of raising $30,000.

At the end of a 40-day effort, he ended up with about $110,000 and 850 pre-sales of his book, which is currently priced at $40 a copy. Getting the book into conventional bookstores is another matter, however, since bookstores, even those that are independent, are closely tied in to the marketing apparatus of "Big Book" as one might call the mainline publishers.

Godlis' explanation of how this all happened is well worth reading.

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